Communities, Content

Use this simple method to build strong connections with LinkedIn experts

In social media, as in life, you get out what you put in. Especially as you grow your network. Sure, you can follow dozens of people at the click of the button. But there are better ways to invest your time if you want to build stronger connections with your peers on Twitter and LinkedIn.… Continue reading Use this simple method to build strong connections with LinkedIn experts

Content

Research: Tricks and tips for business-to-business marketing

Research is a non-stop exercise. Especially in business writing where you need to stay on top of current events to remain an expert in your field. These days there’s no shortage of online news and specialist media to keep you up to date. But it’s important to focus on the best sources and manage time… Continue reading Research: Tricks and tips for business-to-business marketing

Content, featured

Artificial Intelligence, Automation and the End of Western Thought

This blog post is a summary and analysis of the speech given by Yuval Harari at Davos in January 2020.  “The automation revolution is not a watershed that settles down again but a cascade of bigger and bigger disruptions.” When Yuval Harari speaks, people tend to listen. Not least when it comes to the impact… Continue reading Artificial Intelligence, Automation and the End of Western Thought

Content, featured

What’s the best length for a blog post?

The ideal word count for a blog post? A quick search will tell you that articles between 1,200 and 1,700 words rank highest with Google. So that’s that then. From now on, all your blog posts will be longer than one thousand words, right? Not so fast. The magic number, let’s say 1,500 words for… Continue reading What’s the best length for a blog post?

Content

I’m going to start paying for newspapers online. Here’s why

How much are you spending on content subscriptions? Including news, music, software, TV and movies? I’m not to going to tell exactly you how much from my side, but it’s some way north of £50 ($60) a month. I’m not sure exactly when I signed up for all of these, but I reckon it was… Continue reading I’m going to start paying for newspapers online. Here’s why