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Artificial Intelligence, Automation and the End of Western Thought

This blog post is a summary and analysis of the speech given by Yuval Harari at Davos in January 2020.  “The automation revolution is not a watershed that settles down again but a cascade of bigger and bigger disruptions.” When Yuval Harari speaks, people tend to listen. Not least when it comes to the impact… Continue reading Artificial Intelligence, Automation and the End of Western Thought

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What’s the best length for a blog post?

The ideal word count for a blog post? A quick search will tell you that articles between 1,200 and 1,700 words rank highest with Google. So that’s that then. From now on, all your blog posts will be longer than one thousand words, right? Not so fast. The magic number, let’s say 1,500 words for… Continue reading What’s the best length for a blog post?

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I’m going to start paying for newspapers online. Here’s why

How much are you spending on content subscriptions? Including news, music, software, TV and movies? I’m not to going to tell exactly you how much from my side, but it’s some way north of £50 ($60) a month. I’m not sure exactly when I signed up for all of these, but I reckon it was… Continue reading I’m going to start paying for newspapers online. Here’s why

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The future of user intent? Listen to the voice

User intent is a hot topic right now for SEO and content marketing. But with AI, voice recognition and other disruptive technologies entering the mainstream, how can businesses ensure that they continue to serve up great content that meets the needs of their online audience? First a recap. At its most fundamental level, user intent… Continue reading The future of user intent? Listen to the voice